Summer may be in full swing, but fashion-forward beauty enthusiasts are already looking ahead to winter’s coolest hair trend for 2025: Winter Frost Balayage. This striking technique pairs icy highlights with cool brown bases to create a dimensional, snow-kissed effect that’s perfect for the colder months ahead.
Why frost balayage is trending for winter 2025
While August sunshine has us reaching for sunscreen, hair colorists are already preparing for the frosty season with this sophisticated take on traditional balayage. The winter frost technique creates a stunning contrast between cool-toned brown bases and icy, almost silver-white highlights that mimic the first frost of winter.
“Unlike summer’s golden balayage, winter frost creates dimension through cool tones that reflect light differently,” explains celebrity colorist Emma Richards. “It’s sophisticated yet eye-catching—perfect for making a statement during the darker months.”
The perfect cool-toned brown base
The foundation of this trend starts with selecting the right brown base. Unlike warm chocolate or caramel browns, winter frost balayage requires cool-toned brown bases like ash brown, cool chestnut, or even deep espresso with cool undertones.
These cooler bases ensure the icy highlights don’t clash but instead create a harmonious gradient from dark to light. The effect is similar to how frost naturally forms on dark branches—creating that perfect winter aesthetic that looks intentional rather than harsh.
Achieving the perfect icy highlight effect
The magic happens with the placement of those frost-inspired highlights. Unlike traditional balayage that often uses warmer blonde tones, winter frost highlights feature:
- Platinum blonde with silvery undertones
- Pearl or ash-blonde tones with zero warmth
- True silver or even pale blue-tinted strands for the boldest looks
- Strategic placement that mimics how natural light would hit the hair
Low maintenance for high impact
One major advantage of this trend is its grow-out potential. “The balayage technique creates a gradual transition from base to highlight,” notes master stylist Jason Lee. “This means even as your hair grows, the effect remains natural, requiring fewer touch-ups than traditional highlights.”
This makes it an ideal choice for those looking to refresh their look for winter without committing to frequent salon visits during the colder months. Many clients find they can extend time between appointments to 8-12 weeks with proper home care.
Maintaining your winter frost balayage
To keep those icy tones looking fresh rather than brassy, maintenance is key. Consider incorporating these products into your routine:
- Purple or blue shampoo to combat yellowing in highlighted sections
- Hydrating masks to maintain shine and prevent dry, brittle ends
- Heat protectants to preserve color when styling
- Leave-in conditioners for added moisture during winter months
For those looking to experiment with seasonal nail trends as well, check out these winter nail trends that perfectly complement cool-toned hair colors.
Who suits this cool-toned trend?
While anyone can rock this look with the right customization, winter frost balayage particularly flatters those with neutral or cool skin undertones. The icy highlights brighten the complexion during winter months when many of us lose our summer glow.
If you’ve been considering a beauty refresh that will transition perfectly into the colder months, complementary makeup choices can enhance your new cool-toned look.
From summer to winter: Planning your transition
Although we’re enjoying summer’s warmth, now is actually the perfect time to begin planning your winter hair transformation. Many colorists recommend a gradual transition, starting with subtle cool tones that can be intensified as temperatures drop.
For those currently sporting summer-friendly styles like seasonal nail trends, consider how your entire aesthetic will evolve through the changing seasons.
Winter frost balayage offers a refreshing alternative to the warm tones that typically dominate winter hair trends. By embracing these cool, icy highlights on sophisticated brown bases, you’ll be stepping into winter 2025 with a look that’s as crisp and invigorating as the season itself.